When it comes to choosing the perfect set of tires, the options can be overwhelming.
That’s why I decided to delve into the world of tires and compare two renowned brands: Nexen vs Yokohama.
In this post, we’ll explore their fascinating histories, examine their performance on dry, wet, and snowy surfaces, analyze their mileage warranties and average lifespan, scrutinize their prices, and weigh their pros and cons.
By the end, we’ll determine which brand reigns supreme.
Let’s dive in!
Nexen vs Yokohama – Comparison Table
| Nexen | Yokohama | |
| Country of Origin | South Korea | Japan |
| Year Founded | 1942 | 1917 |
| Made In | Richfield, OH, Korea, China, or the Czech Republic | Salem, VA, West Point, MS, or Tokyo, Japan |
| Parent | Nexen Tire Corporation (South Korea) | Furukawa Group (Japan) |
About the Brands
1. Nexen
Nexen Tire is a renowned tire brand founded in 1942 in South Korea.
It has a rich history spanning several decades.
Initially, the company operated as Heung-A Tire, manufacturing bicycle tires and tubes.
Over time, it expanded its product range to include passenger car tires, light truck tires, and more.
In 2000, the company changed its name to Nexen Tire Corporation.
Throughout its history, Nexen Tire has focused on innovation and technological advancements.
It has established itself as a global player in the tire industry, with a reputation for producing high-quality and performance-driven tires.
The brand has invested in research and development, resulting in cutting-edge tire designs and technologies.
Nexen Tire Corporation, the parent company, continues to prioritize customer satisfaction, safety, and environmental consciousness.
It operates state-of-the-art manufacturing facilities and has a strong global presence, supplying tires to various markets worldwide.
With a commitment to excellence and a legacy of over seven decades, Nexen Tire remains a trusted choice for drivers seeking reliable and high-performing tires.
Mostly Known for Manufacturing Tires For:
- Passenger cars
- High-performance cars
- SUVs (Sport Utility Vehicles)
- Crossovers
- Light trucks
- All-terrain vehicles
- Commercial vans
2. Yokohama
Yokohama is a renowned tire brand with a rich history that dates back to 1917.
Founded in Japan in a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich, Yokohama tires have become synonymous with quality and performance.
The brand is now a subsidiary of the Furukawa Group.
Over the years, Yokohama has established itself as a global leader in the tire industry, offering a wide range of products for various vehicles, including cars, trucks, and SUVs.
With a focus on cutting-edge technology and tire engineering, Yokohama has consistently delivered high-performance tires that provide excellent traction, durability, and fuel efficiency.
The brand’s commitment to quality and innovation has earned it a loyal customer base worldwide, making Yokohama a trusted choice for drivers seeking reliable and high-performing tires.
Mostly Known for Manufacturing Tires For:
- Passenger cars
- Performance cars
- SUVs (Sport Utility Vehicles)
- Mini vans
- Crossovers
- Trucks
- Vans
- High-performance vehicles
- Commercial vehicles
- Tractors
- Bicycles
Differences
1. Dry Performance
I’m going to compare the performance of two summer tires as they are the ideal type in dry weather.
I’m taking a look at the Nexen N Fera Sport SU2 vs the Yokohama Advan Sport V105.
In my assessment of the dry performance, I rate the Nexen N Fera Sport SU2 tire at 4.2 out of 5.
It delivers good grip, precise handling, and short braking distances on dry roads.
However, some reviews note understeering and average mileage.
On the other hand, the Yokohama Advan Sport V105 achieves a rating of 4.8.
It provides outstanding handling, wider tread blocks for enhanced dry performance, maximum grip, and a comfortable ride.
Considering these factors, the Yokohama Advan Sport V105 emerges as the better tire for dry performance.
2. Wet Performance
For the wet performance, I’ll be comparing the Nexen N’Priz AH8 vs the Yokohama Avid Ascend GT.
Based on my research and personal wet performance rating, I would rate the Nexen N’Priz AH8 tire at 4.3 out of 5.
It performs well in wet conditions, providing good grip, stability, and reliable performance.
Similarly, the Yokohama Avid Ascend GT tire has a wet performance rating of 4.6 out of 5, excelling in hydroplaning resistance and stable handling.
Both tires are designed as all-season options and offer reliable wet performance.
However, in this comparison, the Yokohama Avid Ascend GT tire slightly edges out the Nexen N’Priz AH8 tire.
3. Snow Performance
We all know that you need dedicated winter tires if you’re going to be driving on harsh winter conditions.
That’s why I’ll be comparing the snow performance of two specialized winter tires – Nexen Winguard Ice Plus vs Yokohama iceGUARD iG52c.
Based on my research and snow performance rating, I would rate the Nexen Winguard Ice Plus tire at 4.4 out of 5.
Its dual V-shaped tread design and effective water and slush evacuation make it reliable in snowy conditions.
On the other hand, the Yokohama iceGUARD iG52c tire receives a 4.5 out of 5 rating, thanks to its extra-wide center rib, large control blocks, and deep treads.
Both tires offer impressive snow performance, but the Yokohama iceGUARD iG52c slightly edges out the Nexen Winguard Ice Plus.
4. Mileage Warranty and Tread Life
| Nexen | Yokohama | |
| Treadwear Warranty | up to 80,000 miles tread life warranty | up to 80,000 miles tread life warranty |
| Average Tread Life | On average, Nexen tires are expected to last around 45,000 to 60,000 miles. | Yokohama tires can last anywhere between 50,000 to 85,000 miles. |
Based on my research, both Nexen and Yokohama tires offer a treadwear warranty of up to 80,000 miles, which indicates their expected lifespan.
However, the average lifespan for Nexen tires is typically around 45,000 to 60,000 miles, while Yokohama tires can last between 50,000 to 85,000 miles.
This suggests that Yokohama tires generally have a longer average lifespan compared to Nexen tires.
5. Prices
In this section, I’ll be taking a look at the price ranges of both tire brands – Nexen vs Yokohama.
I’ll be using one of the biggest tire and wheel retailers in the US for this comparison – Discount Tire.
Here is a comprehensive table that showcases each brand has to offer:
| Nexen | Yokohama | |
| Average Price Range (Discount Tire) | $78 to $384 /ea | $68 to $805 /ea |
| Cheapest Tire (Discount Tire) | N Priz AH5 goes from $78 – $142 /ea | Iceguard IG53 goes from $68 – $197 /ea |
| Most Expensive Tire (Discount Tire) | Roadian AT PRO RA8 goes from $148 – $384 /ea | Advan Sport goes from $255 – $805 /ea |
6. Pros and Cons
Nexen
| Pros | Cons |
| ✔ Good value for their price | ❌ Not as reputed as other premium tire brands |
| ✔ Wide range of tire options for different types of vehicles, including passenger cars, SUVs, trucks, and CUVs | |
| ✔ OEM supplier to big automakers such as Chrysler, Volkswagen, and Hyundai |
Yokohama
| Pros | Cons |
| ✔ Reasonable pricing, offering good value for their cost | ❌ None |
| ✔ Excellent traction, particularly in dry conditions | |
| ✔ Stable and safe handling |
7. Popular Tires
Here are some notable tires from Nexen:
- N’Fera RU5
- N’Priz AH8
- Roadian AT Pro RA8
Some of Yokohama’s best tires are shown below:
- Advan Apex V601
- Avid Ascend GT
- Geolandar A/T G015
Which Is the Better Brand Overall?
Based on the comparison of dry performance, wet performance, snow performance, mileage warranty, and average lifespan, the Yokohama tire brand emerges as the better pick overall.
With its outstanding handling, wider tread blocks, and maximum grip in dry conditions, the Yokohama Advan Sport V105 takes the lead.
Additionally, the Yokohama Avid Ascend GT excels in wet performance, while the Yokohama iceGUARD iG52c offers impressive snow performance.
With a longer average lifespan and no notable cons, Yokohama proves to be the better choice.
