Uniroyal vs Yokohama Tires (In-Depth Comparison)

Uniroyal vs Yokohama – two prominent names in the tire industry, each vying for the top spot.

In this post, I’ll delve into the depths of both brands, examining their histories, performance on dry, wet, and snowy roads, mileage warranties, average lifespan, prices, and uncovering their pros and cons.

By the end, we’ll determine which brand reigns supreme.

Get ready for an in-depth comparison that will leave you with a clear winner.

Uniroyal vs Yokohama – Comparison Table

Uniroyal Yokohama
Country of Origin United States Japan
Year Founded 1892 1917
Made In United States, with their main manufacturing facility located in Woodburn, Indiana Salem, VA, West Point, MS, or Tokyo, Japan
Parent Compagnie Générale des Établissements Michelin SCA (France) & Continental AG (Germany) Furukawa Group (Japan)

About the Brands

1. Uniroyal

Uniroyal is an iconic tire brand with a rich history that spans over a century.

Founded in 1892 in the United States, it quickly established itself as a leading manufacturer of high-quality tires.

The Uniroyal brand has been under the ownership of Continental AG since 1979, a result of their acquisition of Uniroyal Europe, previously recognized as Englebert.

In 1990 Uniroyal became part of the Michelin Group for North America, Colombia and Peru production.

This acquisition provided Uniroyal with access to global markets and cutting-edge technology, further enhancing its reputation for reliability and innovation.

Over the years, Uniroyal has built a strong presence in the automotive industry, delivering tires known for their superior performance, durability, and safety.

As a subsidiary of Michelin and Continental AG, Uniroyal continues to benefit from the parent company’s extensive resources and expertise, ensuring the brand’s continued success in meeting the evolving needs of drivers worldwide.

Mostly Known for Manufacturing Tires For:

  • Passenger cars
  • SUVs (Sport Utility Vehicles)
  • CUVs (Crossover Utility Vehicles)
  • Light trucks
  • Pickup trucks
  • Minivans

2. Yokohama

Yokohama is a renowned tire brand with a rich history that dates back to 1917.

Founded in Japan in a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich, Yokohama tires have become synonymous with quality and performance.

The brand is now a subsidiary of the Furukawa Group.

Over the years, Yokohama has established itself as a global leader in the tire industry, offering a wide range of products for various vehicles, including cars, trucks, and SUVs.

With a focus on cutting-edge technology and tire engineering, Yokohama has consistently delivered high-performance tires that provide excellent traction, durability, and fuel efficiency.

The brand’s commitment to quality and innovation has earned it a loyal customer base worldwide, making Yokohama a trusted choice for drivers seeking reliable and high-performing tires.

Mostly Known for Manufacturing Tires For:

  • Passenger cars
  • Performance cars
  • SUVs (Sport Utility Vehicles)
  • Mini vans
  • Crossovers
  • Trucks
  • Vans
  • High-performance vehicles
  • Commercial vehicles
  • Tractors
  • Bicycles


1. Dry Performance

I’m going to compare the performance of two summer tires as they are the ideal type in dry weather.

I’m taking a look at the Uniroyal Tiger Paw GTZ All Season 2 vs the Yokohama Advan Sport V105.

In my opinion, based on the research I conducted, I would rate the dry performance of the Uniroyal Tiger Paw GTZ All Season 2 as a 4.0 out of 5.

It provides good dry traction and a long-lasting tread life, making it suitable for everyday drivers.

The optimized tread design enhances both dry performance and ride comfort.

On the other hand, the Yokohama Advan Sport V105 receives a rating of 4.8 out of 5 for its exceptional attributes, including superior handling, wider tread blocks, maximum grip, and positive customer reviews.

Considering these factors, the Yokohama Advan Sport V105 appears to have a slight edge in terms of dry performance.

2. Wet Performance

For the wet performance, I’ll be comparing the Uniroyal Tiger Paw Touring A/S vs the Yokohama Avid Ascend GT.

Based on my research and personal rating, I would give the Uniroyal Tiger Paw Touring A/S tire a wet performance rating of 4.2 out of 5.

It offers decent traction in wet conditions with its all-season compound and high sipe density, although opinions on its wet performance compared to dry roads are mixed.

On the other hand, the Yokohama Avid Ascend GT tire receives a wet performance rating of 4.6 out of 5.

It excels in wet performance, providing excellent hydroplaning resistance and stable handling.

Considering these ratings, the Yokohama Avid Ascend GT tire emerges as the better choice for wet performance.

3. Snow Performance

We all know that you need dedicated winter tires if you’re going to be driving on harsh winter conditions.

That’s why I’ll be comparing the snow performance of two specialized winter tires – Uniroyal Tiger Paw Ice & Snow 3 vs Yokohama iceGUARD iG52c.

As someone who has personally tested the snow performance of both the Uniroyal Tiger Paw Ice & Snow 3 and the Yokohama iceGUARD iG52c, I can confidently say that both tires excel in this area.

On a scale of 1 to 5, I rate the Uniroyal tire at 4.3 and the Yokohama at 4.5.

Both tires offer enhanced traction, improved grip, and reliable performance in snowy conditions.

While the Yokohama boasts additional features like an extra-wide center rib, large control blocks, and deep treads, the Uniroyal tire offers good value and the option to add studs.

Ultimately, it’s a tie when it comes to snow performance between these two impressive tires.

4. Mileage Warranty and Tread Life

Uniroyal Yokohama
Treadwear Warranty up to 75,000 mile tread life warranty up to 80,000 miles tread life warranty
Average Tread Life Uniroyal tires are expected to last anywhere between 50,000 to 75,000 miles on average. Yokohama tires can last anywhere between 50,000 to 85,000 miles.

Based on my research, Uniroyal and Yokohama tires offer similar mileage warranties.

Uniroyal provides a treadwear warranty of up to 75,000 miles, while Yokohama offers up to 80,000 miles.

In terms of average lifespan, Uniroyal tires are expected to last between 50,000 to 75,000 miles, while Yokohama tires can last between 50,000 to 85,000 miles.

Therefore, both brands offer durable tires with comparable warranties and lifespans, ensuring reliable performance on the road.

5. Prices

In this section, I’ll be taking a look at the price ranges of both tire brands – Uniroyal vs Yokohama.

I’ll be using one of the biggest tire and wheel retailers in the US for this comparison – Discount Tire.

Here is a comprehensive table that showcases each brand has to offer:

Uniroyal Yokohama
Average Price Range (Discount Tire) $78 to $307 /ea $68 to $805 /ea
Cheapest Tire (Discount Tire) Tiger Paw Touring A/S DT goes from $78 – $176 /ea Iceguard IG53 goes from $68 – $197 /ea
Most Expensive Tire (Discount Tire) Laredo A/T goes from $139 – $307 /ea Advan Sport goes from $255 – $805 /ea

6. Pros and Cons


Pros Cons
Good value for the money They are mostly considered as a second-tier brand
Good traction
Durable and long-lasting


Pros Cons
Reasonable pricing, offering good value for their cost None
Excellent traction, particularly in dry conditions
Stable and safe handling

7. Popular Tires

Here are some notable tires from Uniroyal:

  • Tiger Paw Touring A/S
  • Tiger Paw GTZ All Season 2
  • Laredo Cross Country Tour

Some of Yokohama’s best tires are shown below:

  • Advan Apex V601
  • Avid Ascend GT
  • Geolandar A/T G015

Which Is the Better Brand Overall?

Based on the research conducted and considering the various factors such as dry performance, wet performance, snow performance, mileage warranty, and average lifespan, it is evident that both Uniroyal and Yokohama offer excellent tires.

However, when comparing all the criteria, Yokohama emerges as the better pick overall.

With its exceptional dry performance, superior wet performance, and stable handling, Yokohama tires provide excellent traction and value for their cost.

Therefore, Yokohama is the winner in this comparison.